In the last week or so, I came across an old Rolling Stone article (28 June 2007) about The Police—the '80s rock band that recently completed a $358-million reunion tour. In the article, drummer Stewart Copeland was singing the praises of Sting, the lead singer who originally broke up the group in 1984 (at the height of their glory) to begin his mega-successful solo career. But, instead of being resentful of the superstar status Sting had achieved on his own, Copeland actually took pride in it because—as he explained—he was the one who discovered Sting back in 1976. "Sting's my guy! I found him. I'm proud of him. When they shouted his name at shows, I was like, 'Yeah, that's my guy.'" Copeland, you see, identified himself as a talent scout, not just as a drummer or a band member. That way Sting's accomplishments became his accomplishments. This struck me as instructive to organizational leaders who, if they choose to, can take pride in their ability to identify—as well as develop and promote—talent.
Thursday, November 13, 2008
Finding Talent
Developing Customers Requires Understanding Them
Every business has customers. In order to grow, you either need to sell more to those customers or find new customers. When thinking about your business, I'd ask:
-How difficult is it to get permission to talk to our existing customers?
-How difficult is it to get them to introduce us to their friends, colleagues and competitors?
-What's the worldview of this audience? Do they trust us? Are they looking for new solutions?
-Will this audience go out of their way to avoid us? Will they try to rip us off as a matter of course?
-How price sensitive are they? Will that change if a truly remarkable or game-changing product or service appears?
-Is there a problem that they know they have? If not, then we have to not only sell the solution, we need to sell the problem too (Jeremy mentioned that to me today--problems are missing from so many new product launches).
The biggest problem marketers make is misjudging their audience. The see the size of the market, but not its true nature: Their accessibility and eagerness. Their worldview and motivation. All too often, we say, "that's Sales' job." And it's true, a superstar salesperson might very well be able to sell to an audience that doesn't want to be sold to.
Marketers are guilty of hoping for too much from a typical salesforce. In my experience, 90% of the salespeople out there are below average (because performance is a curve, not a line). The superstars are hard to find, hard to keep and hard to count on scaling. So that means you must create a product that doesn't require a superstar to sell it. And the only way you're going to sell an ad to a [insert difficult marketplace here] is to create a product/service/story that sells itself.
Wednesday, November 12, 2008
Rules for excellence...
While everyone is trumpeting internationalization, almost all excellence is demonstrated locally!
What makes a good marketer
Sunday, October 26, 2008
Videos of Set and Tom
Wednesday, October 01, 2008
Fear and Opposition
It's easy to be against something
...that you're afraid of.
And it's easy to be afraid of something that you don't understand.
Thursday, September 25, 2008
What will be solved?
Their best shot at success depends on keeping the debate tightly focused on the questions that matter most. There are really only two: What steps are most likely to solve the immediate crisis? And how can the long-term cost to taxpayers be minimized?
Everything else — reducing executive pay on Wall Street, changing the bankruptcy laws, somehow slowing the descent of home prices — is either a detail or a distraction.
Iraq War Restated
Many Americans and me are relieved by the way you, the Iraqi people and Army have pulled back from your own brink of self-destruction. I originally launched this war in pursuit of weapons of mass destruction. I was wrong. But it quickly became apparent that Al Qaeda and its allies in Iraq were determined to make America fail in any attempt to build a decent Iraq and tilt the Middle East toward a more democratic track, no matter how many Iraqis had to be killed in the process. This was not the war we came for, but it was the one we found.
Al Qaeda understood that if it could defeat America in the heart of the Arab-Muslim world, that it would resonate throughout the region and put Al Qaeda and its allies in the ascendant. Conversely, we understood that if we could defeat Al Qaeda in Iraq, in collaboration with other Arabs and Muslims, that it would resonate throughout the region and pay dividends. Something very big was at stake here. We have gone a long way toward winning that war.
At the same time, I also came to realize that in helping Iraqis organize elections, we were facilitating the first ever attempt by the people of a modern Arab state to write their own social contract — rather than have one imposed on them by kings, dictators or colonial powers. If Iraqi Shiites, Sunnis and Kurds can forge your own social contract, then some form of a consensual government is possible in the Arab world. If you can’t, it is kings and dictators forever — with all the pathologies that come with that. Something very big is at stake there, too.
It’s not the stakes that have changed. It is the fact that you are now going to have to step up and finish this job. You have presumed an endless American safety net to permit you to endlessly bargain and dicker over who gets what. I’ve been way, way too patient with you. That is over. We bought you time with the surge to reach a formal political settlement and you better use it fast, because it is a rapidly diminishing asset.
You Shiites have got to bring the Sunni tribes and Awakening groups, who fought the war against Al Qaeda of Iraq, into the government and Army. You Kurds have got to find a solution for Kirkuk and accept greater integration into the Iraqi state system, while maintaining your autonomy. You Sunnis in government have got to agree to elections so the newly emergent Sunni tribal and Awakening groups are able to run for office and become “institutionalized” into the Iraqi system.
So pass your election and oil laws, spend some of your oil profits to get Iraqi refugees resettled and institutionalize the recent security gains while you still have a substantial U.S. presence. Read my lips: It will not be there indefinitely — even if McCain wins.
Our ambassador, Ryan Crocker, has told me your problem: Iraqi Shiites are still afraid of the past, Iraqi Sunnis are still afraid of the future and Iraqi Kurds are still afraid of both.
New Evangelical Identity in the US
a younger generation of evangelical pastors — including the widely emulated preachers Rick Warren and Bill Hybels — are pushing the movement and its theology in new directions. There are many related ways to characterize the split: a push to better this world as well as save eternal souls; a focus on the spiritual growth that follows conversion rather than the yes-or-no moment of salvation; a renewed attention to Jesus’ teachings about social justice as well as about personal or sexual morality. However conceived, though, the result is a new interest in public policies that address problems of peace, health and poverty — problems, unlike abortion and same-sex marriage, where left and right compete to present the best answers.
Friday, June 27, 2008
Keys to a Life Well Lived
The beautiful thing about the coverage was that it offered extremely important information to those age 15 or 25 or 30 who may not have been told how to operate in the world beyond "Go succeed." I'm not sure we tell the young as much as we ought, as clearly as we ought, what it is the world admires, and what it is they want to emulate.
In a way, the world is a great liar. It shows you it worships and admires money, but at the end of the day it doesn't. It says it adores fame and celebrity, but it doesn't, not really. The world admires, and wants to hold on to, and not lose, goodness. It admires virtue. At the end it gives its greatest tributes to generosity, honesty, courage, mercy, talents well used, talents that, brought into the world, make it better. That's what it really admires. That's what we talk about in eulogies, because that's what's important. We don't say, "The thing about Joe was he was rich." We say, if we can, "The thing about Joe was he took care of people."
The young are told, "Be true to yourself." But so many of them have no idea, really, what that means. If they don't know who they are, what are they being true to? They're told, "The key is to hold firm to your ideals." But what if no one bothered, really, to teach them ideals?
After Tim's death, the entire television media for four days told you the keys to a life well lived, the things you actually need to live life well, and without which it won't be good. Among them: taking care of those you love and letting them know they're loved, which involves self-sacrifice; holding firm to God, to your religious faith, no matter how high you rise or low you fall. This involves guts, and self-discipline, and active attention to developing and refining a conscience to whose promptings you can respond. Honoring your calling or profession by trying to do within it honorable work, which takes hard effort, and a willingness to master the ethics of your field. And enjoying life. This can be hard in America, where sometimes people are rather grim in their determination to get and to have. "Enjoy life, it's ungrateful not to," said Ronald Reagan.
Tim had these virtues. They were great to see. By defining them and celebrating them the past few days, the media encouraged them. This was a public service, and also what you might call Tim's parting gift.
Sunday, June 22, 2008
Tom Peters on Excellence
Here is his three minute encouragement to practice excellence:
Excellence Always from Tom Peters on Vimeo.
Wednesday, April 30, 2008
Remember When the Olympics Were About Sports?
Friday, March 07, 2008
On Persuasion
Recognize that your message will be greeted differently based on people's personalities and viewpoints. It takes all kinds of approaches to persuade all kinds of people. Seth Godin gives a few examples:
Do I show you a powerpoint filled with bullets?
Or give you a spirited sales pitch while looking you in the eye...
Perhaps I should send a very attractive salesperson.
Do I amplify my word of mouth and be sure you hear about my idea from three people you trust?
Do I minimize fear or maximize gain?
Are you best persuaded in a group, surrounded by your boss or your employees or your family or people you trust? Will it matter if those around you give me a standing ovation?
Can I persuade you over time, drip, drip, drip, or do you respond better if you feel an avalanche is coming?
Will you change your mind if I'm funny? Or if I scare you to pieces?
Perhaps there's no way you'll be persuaded. Perhaps nothing I can say will make a difference. However, you've told yourself that before and been wrong...
Will you buy if you get a discount? What if the price is high and going up tomorrow?
Do you want to be the first person to embrace an idea (or the last)?
Here's the thing: unlike every other species, human beings make decisions differently from one another. And the thing that persuades you is unlikely to be the thing that persuades the next guy. Our personal outlook is a lousy indicator of what works for anyone else.
Thursday, February 28, 2008
Remembering Larry Norman
Christian music legend Larry Norman died Sunday of heart failure, according to his brother Charles Norman. He was 60.
Norman, a blonde, long-haired rocker who is often called the father of Christian rock music, was a giant in the Christian music industry, said Chris Willman, senior music writer for Entertainment Weekly.
"His influence outweighed his sales so much that it's comical," Willman said. "He certainly had a heart for evangelism — almost to his detriment, I might say. He really could've been a star if he were singing about something other than Jesus."
Norman's 1972 Only Visiting This Planet album is regarded as one of the top contemporary Christian music albums of all time. His many hits were at the cutting edge, said Larry Eskridge, associate director of the Institute for the Study of American Evangelicals at Wheaton College.
Tuesday, February 26, 2008
American Map of Faith
A new map of faith in the USA shows a nation constantly shifting amid religious choices, unaware or unconcerned with doctrinal distinctions. Unbelief is on the rise. And immigration is introducing new faces in the pews, new cultural concerns, new forces in the public square.
"It's not that religion won't matter in the future, but that it will matter in new and less predictable ways," says co-author John Green, a political scientist and Pew Forum senior fellow.
Sunday, January 27, 2008
Living Like Jesus
Five friends came together to stretch their faith.
They left comfortable apartments for a communal home within walking distance of a prison, a pawnshop, a derelict trailer park. Exhaust from a sugar beet factory drifted down the streets.
Moving in last January, they pledged to spend one year together, learning to become true followers of Christ. They would give generously, love unconditionally. They would exchange their middle-class ways for humility and simplicity, forgoing Hardee's fries, new CDs, even the basic comfort of privacy.
"The focus has to be on God and the way of life he has set out for us, as opposed to the way we want to live, which is very selfish," Jeromy Emerling said.
A few months into the experiment, at a weekly house meeting, Jake Neufeld framed the vision this way: "Church is not something we attend. It's something we are."
But even lofty rhetoric could not lift the mood that sleety evening in early April. A quarter of their year together had passed, and the friends felt they had failed. They had not met a single neighbor. They had not given any aid. Everyday life seemed to suck up all their energy; it was draining just to figure out whose turn it was to mop the kitchen floor.
"We're trying to live so every dimension of our lives is different," Jeromy said. Then he admitted: "We don't know what that will look like."
Monday, December 31, 2007
Spend your money thoughtfully
Many people think about personal finance as an unemotional, detached pursuit, but it's really nothing of the sort. Money is a means to an end, and what you do with it is all about feelings and values. My wish for 2008 is that the luxuries we choose will fill our lives with warmth and that we will get the precious things that we yearn and work for.
2007 Requiem
But we can look back on those who passed away in 2007 and marvel at their gifts and ways they made a difference in the world. See this article in the LA Times for a list of notable people who died this year.
Among the major notables who passed from the scene this year, three of the most famous -- two masters of cinema and a genius of football -- died on the same day: July 30.
Wednesday, November 28, 2007
Golden Compass
"In these books, Lyra discovers that Lord Asriel is mounting a war against God, and she meets a boy from our own world named Will, who acquires a knife that can cut through anything, including the barrier between universes. The knife even has a prophetic name, Æsahættr, which means "god-destroyer." By the end of the trilogy, God is dead, and Will and Lyra have reenacted the Fall in the Garden of Eden—but in doing so, they save the universe rather than destroy it.
"In Pullman's story, the God of the Bible is not really the Creator, but simply the first angel who emerged out of what Pullman calls "Dust." When other angels emerged, he lied and said he had created them—and he went on to set up churches in multiple universes, to assert his control over them. But now this angel, who is called "the Authority," is old and weak and faces a rebellion by angels and humans alike....
"Pullman says he's just a storyteller," continues Watkins. "I think he's really slippery at this point. Because it's all very well saying, 'It's just a story, just a fantasy, some of the characters say what I believe and some of them don't'—but in his Carnegie Medal speech, he said stories create the morality we live by.
"The trouble is, he blurs the line between fantasy and reality by giving interviews and talking about the Republic of Heaven in the world. And because he's got all of this anti-God rhetoric in the real world that is even stronger than what's in the book, I think he can't get away with saying, 'It's just a story and you can read into it whatever you like.' Because he does understand what he's saying."
Tuesday, October 02, 2007
The Smart Complexifier
Years ago, in my McKinsey days, one of my bosses was bemoaning the help we were getting from an "economic genius." He said, "Tom, consider a matrix. One axis boils down to 'simplifier' vs 'complexifier.' The other is 'smart' and 'dumb.' Thus we are dealing with a 2X2 matrix. The analyst-from-heaven is the 'smart simplifier.' The analyst-from hell is 'smart complexifier.' He is, in fact, worse that the 'dumb complexifier,' who you can simply ignore, and the 'dumb simplifier' who might actually be of help."
Trying Out Ideas
And here we get some more insight into the value of flops - they can lead to great revisions. Tom Peters writing about MIT Media Lab guru Michael Schrage, author of Serious Play:
"You can't be a serious innovator unless you are ready and able to play. 'Serious play' is not an oxymoron; it is the essence of innovation." And, in turn, the heart of his serious play is ... fast prototyping: "Effective prototyping may be the most valuable core competence an innovative organization can hope to have." His intriguing connection, which makes all the sense in the world to me, is that true innovation comes not from the idea per se, though it guides the work, but from the "reaction to the prototype." In fact, in a surprising number of cases (the majority?) the collective responses to a host of fast prototypes reshape the original idea beyond recognition—or lead one down an entirely new path.
Tuesday, September 04, 2007
Defining Hard Work
Sure, you're working long, but "long" and "hard" are now two different things. In the old days, we could measure how much grain someone harvested or how many pieces of steel he made. Hard work meant more work. But the past doesn't lead to the future. The future is not about time at all. The future is about work that's really and truly hard, not time-consuming. It's about the kind of work that requires us to push ourselves, not just punch the clock....
It's hard work to make difficult emotional decisions, such as quitting a job and setting out on your own. It's hard work to invent a new system, service, or process that's remarkable. It's hard work to tell your boss that he's being intellectually and emotionally lazy. It's easier to stand by and watch the company fade into oblivion. It's hard work to tell senior management to abandon something that it has been doing for a long time in favor of a new and apparently risky alternative. It's hard work to make good decisions with less than all of the data.
Today, working hard is about taking apparent risk. Not a crazy risk like betting the entire company on an untested product. No, an apparent risk: something that the competition (and your coworkers) believe is unsafe but that you realize is far more conservative than sticking with the status quo....
None of the people who are racking up amazing success stories and creating cool stuff are doing it just by working more hours than you are. And I hate to say it, but they're not smarter than you either. They're succeeding by doing hard work.
As the economy plods along, many of us are choosing to take the easy way out. We're going to work for the Man, letting him do the hard work while we work the long hours. We're going back to the future, to a definition of work that embraces the grindstone....
Hard work is about risk. It begins when you deal with the things that you'd rather not deal with: fear of failure, fear of standing out, fear of rejection. Hard work is about training yourself to leap over this barrier, tunnel under that barrier, drive through the other barrier. And, after you've done that, to do it again the next day.
Good Answer
4. Julio Franco: So maybe he can't get around on the fastball like he used to, but the man the Braves called up last week is 49 YEARS OLD. He's built like a Greek statue, and he can still take a ball to right field better than any of the Braves first basemen (other than Mark Teixiera.) I also like him because after Andy Van Slyke insinuated that Franco must be on steroids, Franco responded, "Tell him the steroid I'm on is Jesus of Nazareth."
Friday, August 31, 2007
Death by waiting
About 30 criminals a year are sentenced to death, but only one criminal a year is actually executed. The backlog is getting larger and larger and the wait is getting longer and longer. More prisoners die in California from old age than from execution.
The average wait for execution in the state is 17.2 years, twice the national figure. And the backlog is likely to grow, considering the trend: Thirty people have been on death row for more than 25 years, 119 for more than 20 years and 408 for more than a decade.
Monday, August 27, 2007
LA's formula for growth
Los Angeles ran out of raw land more than 20 years ago and therefore had to move beyond the traditional suburban ideal of single-family homes on tree-lined streets. So it, along with older suburbs stretching from San Fernando to Westminster, is doing what cities have done throughout history -- building up instead of out to accommodate the housing needs of a growing population and an ever-changing set of construction and space requirements for businesses.
This isn't always pretty. But the end result is what L.A. needs to be -- a more urban city....
In the 1970s, when L.A.'s suburbs began sprouting, the city adopted, in 1974, an innovative general zoning plan that called for high-density development around 38 centers in the city, connected by transit, that would absorb most of the growing population. These centers would allow permanent preservation of the vast fields of single-family houses located between them.
The "centers concept," as it was called, was the brainchild of Calvin Hamilton, city planning director from 1964 to 1986. At a time when planning orthodoxy argued that cities had to be "mono-nuclear" -- built around one extremely dense center, like Manhattan -- L.A.'s plan was nothing less than revolutionary. Hamilton's visionary plan acknowledged that L.A. was "poly-nuclear" -- a place with many centers, of varying sizes, all of which had to be strengthened for the city to accommodate new growth.
Sunday, August 26, 2007
A reasonable look at immigration issues
But what if, instead of choking the economy, the no-match blitz only drives more of it underground? Some companies will fire their illegal workers and downsize or move. Others will fire and then rehire them -- more deviously or completely off the books. Shady labor contractors will proliferate. Identity theft will skyrocket. Employers who have tried to play by the rules -- asking to see workers' papers, filling out the required forms -- will suffer, while those who deliberately flout the law will thrive and multiply.
The unintended consequences: more underground hiring, more sub-market wages, more mistreatment of immigrants, less tax revenue (most immigrants with fake papers pay taxes -- $5 billion to $10 billion a year in Social Security taxes) and a less regulated, more dangerous workplace for everyone.
Whose fault will this be? Not the feds -- it's their job to enforce immigration law, a job they've neglected for far too long. Some of the blame will lie with Congress, which could have changed the law, making it possible for employers to legally hire the workers they need. But in the end, the mess will be of our own making -- we the skeptical public who signaled to policymakers in May and June that we didn't trust them to rewrite the immigration code.
We told them to enforce existing law without changes, and that's what we're about to get. The question is what we'll do when that doesn't work and whether we can learn from our mistake.
Friday, August 24, 2007
Long Term Results
Tom Peters' observes that the Miami Dolphins' loss in an exhibition game was an example of "failing forward fast," using it as an experimentation and learning experience for longer term growth:
While often credited for "fail forward fast," Peters actually heard it first from a Philadelphia high-tech executive two decades ago.
"I use it routinely," Peters said.
If Peters, who did some consulting with the late Bill Walsh, was coaching an NFL team, he would use it regularly before exhibitions.
"The whole damn purpose is to test stuff, try stuff," Peters said. "And whether you're shooting pool, playing golf or playing violin, the only way you learn is if you're screwing up. My major argument in the world of business is there's too much planning and too much talking, and not enough doing. The only way you grow, for God's sake, is go out and do it, and then correct quick."
So Peters endorses failure, calling it "not only normal but good," so long as that failure is achieved by trying something "with incredible vigor" and not through laziness. He endorses sticking employees in adverse situations, especially employees like Green, who trust the boss enough to understand — so long as you can recognize when an employee needs confidence and you can respond by creating a more favorable situation.
Tuesday, May 22, 2007
More is Better
"More has been around for thousands of years. Kings ate more than peasants. Winning armies had more weapons than losing ones. Elizabeth Taylor had more husbands than you.
"Car dealers are temples of more. The local Ford dealership lists four different models... by decreasing horsepower. Car magazines feature Bugattis, not Priuses on the cover. Restaurants usually serve more food (and more calories) than a normal person could and should eat.
"Is this some sort of character flaw? A defective meme in the system of mankind? Or is it an evil plot dreamed up by marketers?
"There's no doubt that marketers amplify this desire, but I'm certain it's been around a lot longer than Jell-O.
"One reason that the litter campaign of the 1960s worked so well is that 'not littering' didn't require doing less, it just required enough self control to hold on to your garbage for an hour or two. The achilles heel of the movement to limit carbon is the word 'limit.'
"It's a campaign about less, not more. Even worse, there's no orthodoxy. There's argument about whether x or y is a better approach. Argument about how much is enough. As long as there's wiggle room, our desire for more will trump peer pressure to do less. "Fight global warming" is a fine slogan, except it's meaningless. That's like dieters everywhere shouting, "eat less" while they stand in line to get bleu cheese dressing from the salad bar.
"As a marketer, my best advice is this: let's figure out how to turn this into a battle to do more, not less. Example one: require all new cars to have, right next to the speedometer, a mileage meter. And put the same number on an LCD display on the rear bumper. Once there's an arms race to see who can have the highest number, we're on the right track."
Monday, May 14, 2007
First to 100
1. UCLA 100
2. Stanford 93
3. USC 84
4. Okla. State 48
5. Arkansas 43
6. Louisiana State 40
7. Texas 39
8t. Michigan 32
8t. North Carolina 32
8t. Penn State 32
Wednesday, May 09, 2007
Preaching to the Choir
How to apply this for your product?
"Most people in the US can't cook. So you would think that reaching out to the masses with entry-level cooking instruction would be a smart business move.
In fact, as the Food Network and cookbook publishers have demonstrated over and over again, you're way better off helping the perfect improve. You'll also sell a lot more management consulting to well run companies, high end stereos to people with good stereos and yes, church services to the already well behaved."
Sunday, May 06, 2007
Educators Against Competition
A dozen college presidents have pledged to boycott a key component of the U.S. News & World Report college rankings because they say the popular rankings mislead prospective students and encourage gamesmanship.
The presidents — from a range of mostly smaller institutions including Dickinson College in Pennsylvania and Earlham College in Indiana — outlined their complaints in a letter dated Saturday to colleagues at other schools.
The letter says the dozen colleges have pledged to stop filling out the part of the survey in which colleges rate each other, which accounts for 25% of a college's ranking. The colleges say they also will no longer use the rankings in their own promotions and ask other schools to do the same.
Thursday, May 03, 2007
Religious Interest Growing at US Universities
Across the country, on secular campuses as varied as Colgate University, the University of Wisconsin and the University of California, Berkeley, chaplains, professors and administrators say students are drawn to religion and spirituality with more fervor than at any time they can remember.
More students are enrolling in religion courses, even majoring in religion; more are living in dormitories or houses where matters of faith and spirituality are a part of daily conversation; and discussion groups are being created for students to grapple with such questions as what happens after death, dozens of university officials said in interviews.
A survey of the spiritual lives of college students, the first of its kind, showed in 2004 that more than two-thirds of 112,000 freshmen surveyed said they prayed and that almost 80 percent believed in God.
Nearly half of the freshmen said they were seeking opportunities to grow spiritually, according to the survey by the Higher Education Research Institute at the University of California at Los Angeles.
Monday, April 30, 2007
Minimize or Maximize?
"My takeaway was this: the people in that building were way too nice and way too smart to not know the many ways they could fix this process. The problem is that this bureaucracy, like most bureaucracies, has an attitude of minimizing, not maximizing. They want to minimize expense, not maximize benefit. There isn't a single person there who has as part of his job, "change systems to increase the satisfaction of people we deal with." Nobody who is charged with, "increase revenue opportunities for us and for the people we work with." Or even, "employ more people in Delhi."
"Same thing happens at my village zoning board, at most schools, at many churches and even, believe it or not, at most businesses. It's not that difficult, but it requires a very different mindset."
Is your organization focused on maximizing or minimizing?
Wednesday, April 25, 2007
World's Top Brands
A lot of customers!
And one reason is that most of these companies provide good experiences - they do their jobs well and make customers happy. You know what you are going to get from Google, and they do it well! And they are providing a service that people want.
NEW YORK (Reuters) - Google Inc. has knocked Microsoft Corp. from its perch as the world's top-ranked brand, according to findings released on Monday.
The rankings, compiled by market research firm Millward Brown, also put Google ahead of well-established brands like General Electric Co., No. 2; Coca-Cola Co., No. 4; Wal-Mart Stores, No. 7; and IBM, No. 9.
Some key factors seen this year in building brand recognition ranged from corporate responsibility to serving customers in emerging markets like Brazil and India, according to the study.
The top-ranked brand from a non-U.S.-based company was China Mobile, which dropped a spot but still came in at No. 5.
The rankings were based on publicly available financial data along with primary research, including interviews with a million consumers worldwide, Millward Brown said.
For Google, which ranked No. 7 a year ago, the jump to the top underscores how quickly the Web search leader has become an everyday name. The company uses relatively little advertising, instead relying on word-of-mouth promotion.
By contrast, Microsoft's slide down to third place from first comes even as the software company has been rolling out its new Windows Vista operating system with a massive global marketing blitz.
Eileen Campbell, global chief executive of Millward Brown, said the rankings showed "a blend of good business leadership, responsible financial management and powerful marketing ... can be leveraged to create and grow corporate wealth."
Some of the other big movers on the list included Apple Inc.. which rose 13 spots to No. 16 and Starbucks Corp., which rose 13 spots to No. 35. Those losing ground in the brand rankings included Intel Corp., Home Depot Inc. and Dell Inc.
Tuesday, April 24, 2007
The Brand Formula
GREAT advice from Seth Godin:
What's a brand?
I think it is the product of two things:
[Prediction of what to expect] times [emotional power of that expectation].
If I encounter a brand and I don't know what it means or does, it has zero power. If I have an expectation of what an organization will do for me, but I don't care about that, no power.
Fedex is a powerful brand because you always get what you expect, and the relief you get from their consistency is high.
AT&T is a weak brand because you almost never get what you expect, because they do so many different things and because the value of what they create has little emotional resonance (it sure used to though, when they did one thing, they did it perfectly and they were the only ones who could connect you).
The dangers of brand ubiquity are then obvious. When your brand is lots of things (like AOL became) then the expectations were all over the place and the emotional resonance started to fade. If the predictability of your brand starts to erode its emotional power (a restaurant that becomes boring) then you need to become predictable in your joyous unpredictability!
If you want to grow a valuable brand, my advice is to keep awareness close to zero among the people you're not ready for yet, and build the most predictable, emotional experience you can among those that care about you.
Sunday, April 15, 2007
Living with lies
"why in the world do we keep listening to our nation's major media? Why do the nation's big newspapers, radio and television networks, and wire services keep getting a pass—when day after day and night after night they keep hurling king-sized lies our way? Just to remind us how gullible we all tend to be, here's a short list of where the big media regularly get it not just slightly skewed but exactly backwards. Here are seven Big Lies we all are subjected to virtually all the time:
"
Saturday, April 14, 2007
Needed: Cultural Architects
"[World-class violinist plays for hours in a subway station, almost no one stops to listen]. The experiment just proved what we already know about context, permission and worldview. If your worldview is that music in the subway isn't worth your time, you're not going to notice when the music is better than usual (or when a famous violinist is playing). It doesn't match the story you tell yourself, so you ignore it. Without permission to get through to you, the marketer/violinist is invisible."
A Graphical Dissertation on America's Number One Song
"The most amazing line in 'This Is Why I'm Hot'—and, even at this early a juncture, quite possibly the most amazing line of any song to see release in 2007—is 'I'm hot 'cause I'm fly/You ain't 'cause you not.' Brutal and unassailable in its simplicity. Consider the reasoning, first, of just 'I'm hot 'cause I'm fly':
Mims is hot because he's fly. But it raises the question: Does being hot guarantee one's being fly? 'You ain't 'cause you not' would seem to clear that up:"
Sunday, April 08, 2007
Redemptive Living
Yet isn't that what Jesus did by coming to earth?
This weekend, as Christians consider his sacrificial death and descent into Hell and subsequent victorious resurrection, perhaps some of us ought to be thinking of ways we could follow his footsteps - by descending into the most undesirable places instead of aspiring to the most desirable places, in order that we could also have some part in leading out some captives.
"According to the Apostles Creed, this day between Good Friday and Easter is when Jesus descended into hell. In December, 2001, I wrote in World about a similar survey of best places to live, and then profiled Christians who purposefully lived and worked in the lowest ranked cities. "
Tuesday, April 03, 2007
Triangulation
"There are two wines for sale at dinner: $9 a bottle or $16 a bottle. Which one do you order?
Now, imagine that there are three, and the third is $34. Are you more likely to buy the $16 bottle now? Most people are.
Competition is almost always a good thing, and marketers can create it... or highlight it. "
Saturday, March 10, 2007
Character is the Key to Leadership
"...research points to seven attributes essential to leadership. Taken together they provide a framework for leading knowledge workers:
- Technical competence: business literacy and grasp of one's field
- Conceptual skill: a facility for abstract or strategic thinking
- Track record: a history of achieving results
- People skills: an ability to communicate, motivate, and delegate
- Taste: an ability to identify and cultivate talent
- Judgment: making difficult decisions in a short time frame with imperfect data
- Character: the qualities that define who we are
"Senior executives seldom lack the first three attributes; rarely do they fail because of technical or conceptual incompetence, nor do they reach high levels of responsibility without having a strong track record. All these skills are important, but in tomorrow's world exemplary leaders will be distinguished by their mastery of the softer side: people skills, taste, judgment, and, above all, character.
"Character is the key to leadership, an observation confirmed by most people's personal experience, as it is in my 15 years of work with more than 150 leaders, and in other studies I've encountered. Research at Harvard University indicates that 85 percent of a leader's performance depends on personal character. Likewise, the work of Daniel Goleman makes clear that leadership success or failure is usually due to "qualities of the heart" (see "The Emotional Intelligence of Leaders," Fall 1998). Although character is less quantifiable than other aspects of leadership, there are many ways to take the measure of an individual"Know Thyself!
"One area where Charles & Warren have got me dead to rights is the critical axiom that in order to lead effectively one must know oneself—not navel gazing, but the idea that your core values must not be left unexamined and that you simply must understand how you are understood by others. This is fully half of Charles's presentation. (And will become a larger part of mine.)
(I flatter myself, or resort to wishful thinking, when I say that Bennis & Handy & I might be called 'three peas from the same pod.')"
One reason I think we have a shortage of respected leaders is that so few people know themselves very well.
Tuesday, February 13, 2007
Sheepwalking
"I define 'sheepwalking' as the outcome of hiring people who have been raised to be obedient and giving them a braindead job and enough fear to keep them in line.
Training a student to be sheepish is a lot easier than the alternative. Teaching to the test, ensuring compliant behavior and using fear as a motivator are the easiest and fastest ways to get a kid through school. So why does it surprise us that we graduate so many sheep?
And many organizations go out of their way to hire people that color inside the lines, that demonstrate consistency and compliance. And then they give these people jobs where they are managed via fear. Which leads to sheepwalking. ("I might get fired!")"
Saturday, February 10, 2007
Thoughts on Alignment
"My belief is that when you are in a culture where there is alignment, you do get a sense that everyone is clear about the purpose/ambition of the organization and how their role contributes to that. When people understand how what they do connects to the organization, and if the right systems and processes are in place for the work to get done, alignment can start to happen. On the flipside, I recently visited an organization, and depending who I spoke to, I got a different sense about the company. It felt as if the company had a split personality, maybe multiple personalities. It was clear to me that people were not focusing their energies towards the same goal. The departments weren't in 'relative position,' but rather opposition to each other.
I am not so naïve as to think that every person in an organization will head in the same direction. However, I get concerned when an organization seems scattered, vs. being drawn or pulled in the same direction.
That's my view. What's yours: Is there really such as thing as organizational alignment?"
Observation on Leadership
"“Complex institutions need wise leaders with vision who can inspire collaboration for change,” said Dr. Gutmann, who had said repeatedly that she intended to remain at Penn. “And Drew has all that it takes to be such a leader. She has a strong backbone and sense and sensibility.”"
Quite a checklist:
-wisdom
-vision
-inspirational
-collaborative
-change
-backbone
-sensible
Thursday, February 08, 2007
Being Part of Something Special part2
"It seems to me then, that a leader or manager's first job is to pull out that discretionary effort. This starts with clearly identifying the ambition of the organization and helping each and every employee see their part in realizing that ambition. I still believe that one thing we want from our talent is the sense that they make a difference. In my years as a first-line supervisor, I was always amazed at my weakest performers on the job who did amazing volunteer work after hours. Clearly they had the work ethic; we just didn't define an ambition for them worthy of their best efforts."
Saturday, February 03, 2007
New Coaches
"Smith and Dungy, perhaps the two closest friends to coach from opposing sidelines in the Super Bowl, are studies in positive reinforcement. They put unblinking trust in their players. They seek their opinions. Without handing over authority, Smith and Dungy treat their players the way a good boss treats an employee, or a teacher treats a student. For whatever reason, those social rules have not always applied in coaching.
.
'By and large, when you ask good people to accept responsibility, they will, and they will respond,' said the Colts president, Bill Polian. 'They respond to his character, his personality, his care for them, which they return.'
."
"Guys want to know that you believe in them," Smith said. "And then they'll do anything for you. After a while, it grows on you. That's what I see happening here. We have a positive approach to coaching football."
"You don't get tired of Lovie," Bears tight end Desmond Clark said. "He's not trying to impose his way on everybody."
Tuesday, January 30, 2007
It's About PASSION!!!
"Communication is the transfer of emotion.
Communication is about getting others to adopt your point of view, to help them understand why you’re excited (or sad, or optimistic or whatever else you are.)"
He goes on to give pointers on how to sell your emotion.
Monday, January 29, 2007
Does Success Breed Failure?
Yet it points to a fundamental insight. The ways of thinking and acting that prove effective right here and now may not work in a new time or place where conditions are different, and the very fact of present success may blind us to the need for new strategies and methods.
Are you able to adapt? It takes a basic humility to be able to say that I knew what worked before, but that may be wrong for the current situation. We need continued humility and flexibility for ongoing success - to be lifelong learners.
Can Microsoft Thrive in a New Digital Era? - New York Times:
"“The dilemma for Microsoft is that it is a prisoner of its business model, and the fact that it is a gilt-lined prison makes it brutally hard to change.”
One of the evolutionary laws of business is that success breeds failure; the tactics and habits of earlier triumphs so often leave companies — even the biggest, most profitable and most admired companies — unable to adapt."
Wednesday, January 03, 2007
Marketable vs. Electable
"To be marketable, you must be remarkable. Marketing isn't about getting more than 50% market share, it's about spreading your idea to enough people to be glad you did it... 3% of a market may be more than enough, especially if you have a local business or an expensive service.
The temptation of the marketer is to try to get elected. To be beloved by everyone. As a marketer, you hear from someone who doesn't love your product and you work to change it. Eventually, that strategy leads to boredom, to sameness and to stagnation.
I know it's tempting to create electable products, but it never works. All the tried and true warhorse successes (Nike, Starbucks, Apple... the NSA of marketing examples) didn't accomplish market share until long after they accomplished becoming remarkable. If the founders had set out to get elected, they would have failed in creating much of anything.
Who have you offended today? You're not running for anything except perhaps Mayor of the Edges."
Friday, December 29, 2006
Part of something extraordinary
Some interesting observations in the letter, nothing earth-shattering, but very down-to-earth and touching.
One that caught my eye is here - the high re-enlistment rate among Marines. It just reminds me of how we all long to be part of something extraordinary. Where do you find it?
"Highest Unit Re-enlistment Rate — Any outfit that has been in Iraq recently. All the danger, all the hardship, all the time away from home, all the horror, all the frustrations with the fight here — all are outweighed by the desire for young men to be part of a band of brothers who will die for one another. They found what they were looking for when they enlisted out of high school. Man for man, they now have more combat experience than any Marines in the history of our Corps."
Saturday, December 09, 2006
Rising Tide Lifts All Boats
"At the top of my business priority list, I want my overall market to grow by leaps and bounds. My market share will go down (It was about 100% after In Search of Excellence, when I was more or less the only public 'management guru'), but my revenue will soar—the 'bigger pie' axiom.
In short, I want my competitors to thrive. And I welcome their presence at my events. I go so far (see our 'Cool Friends' interviews, for example) as to enhance their careers!"
Tuesday, November 14, 2006
Is My Leadership Spiritual?
"Rather than leading from a place of frenetic, ego-driven activity, I am leading from a place of rest where I know what I am called to do and I am confident God will produce it. Rather than manufacturing ministry, I am leading from my own experience with God. Rather than being subject to inner compulsions of the self and outer demands of people's expectations, I am learning to respond to God's call upon my life."
Monday, November 13, 2006
Singapore, a new home for riches
"Singapore, a new home for riches
The country, which has eased its banking laws, is touted as the next Switzerland. Its resort properties are luring wealthy foreigners."
If any wealthy foreigners are looking for a property investment in Singapore, my family and I would be glad to manage the place for you : )
Monday, October 23, 2006
The Shuffle Generation
Beyond our music-listening habits, the ipod and iTunes Store have revolutionized how we consume and control our entertainment.
"But to me, the iPod's biggest legacy will be the shift it symbolizes by its signature feature, the shuffle. In the simplest sense, this refers to the way iPod users can randomly reorder the contents of their music libraries to create instant radio stations stocked with music they chose. So although you don't know what song will come next, you know it's one you'll almost certainly like....
This reflects the experience that the Internet offers in other categories. Instead of buying an entire newspaper, you can cherry-pick articles from a vast virtual newsstand (shuffle the news!); instead of being stuck with the offerings in a department store or mall, you can engage in a focused global shopping spree in which even the most obscure goods are a mouse click away (shuffle the shopping!). And instead of being stuck in the covers of a book, or the contents of your local research library, Google promotes the prospect of typing in a few words in a search field and getting page after page or relevant results from books, videos, research reports and Web pages (shuffle all of human knowledge!)."
Saturday, October 14, 2006
The Power of Small
Today I read in Tom Peters' blog that that the so-called father of microlending won the Noble Peace Prize. I hope many more will take up this approach to development, which is the methodology which most of my friends in the Christian church and mission world are taking:
"Yunus is the father of microlending, one of the most potent tools of ours or any other times. Microlending was long dismissed by the powers that be (the World Bank among them) as being a peanuts idea. Big Loans for Big Projects was the ticket. Yup, big loans for big projects was the ticket for a few good things ... and an unimaginable amount of corruption.
Yunus started Grameen Bank in Bangladesh. A typical first loan is $15. After many a trial and many an error, Grameen ended up granting over 90% of its loans to women. (Women = Reliable. Men = Unreliable.) Lending primarily to women in a Muslim country was, to say the least, no mean feat. Yet Yunus persisted."
Thursday, October 12, 2006
Spiritual Formation
- Dallas Willard
Wednesday, October 11, 2006
Thoughts on goodness and decency
"Indeed, much of the world is no longer capable of even identifying the indecent -- or the decent, for that matter. Moral relativism, multiculturalism and dividing humanity between strong and weak or rich and poor, as opposed to dividing it between the decent and the indecent, have all virtually paralyzed the human conscience.
The net result is that not only do the bad keep eradicating the good, but much of the world actually denies that fact, denies that we can even categorize any people as 'good' or 'bad,' and often opposes the best taking up arms against the worst.
Is the prognosis for good triumphing over bad therefore hopeless? Not yet. The good need to fight not only the bad but also the vast middle of humanity who can't tell the difference between the two. It is a daunting task."
Notes on Success
"To put all of this in context, and before you start to vomit at my bragging, I must confess that I fail miserably about ten times for every one success. (That’s an accurate estimate. I’ve literally kept score.) But interestingly, the failures always involved activities that seemed entirely feasible. I was completely qualified for all of the things that failed. Ironically, I couldn’t even “keep my day job.”" [whereas his long list of successes involved areas way outside his competence, but where he had a premonition he could succeed]
Monday, October 09, 2006
The Biggest Mind-Flip in Business Today
How are you at creating a culture of contribution?
"creativity is no longer about which companies have the most visionary executives, but who has the most compelling 'architecture of participation.' That is, which companies make it easy, interesting and rewarding for a wide range of contributors to offer ideas, solve problems and improve products? Ultimately, he argues, the companies that are most likely to dominate their business are the ones most adept at harnessing the collective intelligence of everyone with whom they do business."
Friday, October 06, 2006
Leadership for the "I-Cubed Economy"
"According to my recent research, we have entered what experts call the 'I-Cubed Economy' ... which stands for INTANGIBLES, INNOVATION, and INFORMATION. Knowledge assets (what people know and put into use), collaboration assets (who people interact with to create value), engagement assets (the level of commitment and energy of people) and time quality (how quickly value is created) are the four factors of production in this 'Intangible Economy' according to Wikipedia. 'They' also say this new era calls for new leadership ... 'post heroic' leadership which is based on 'bottom-up transformation fueled by shared power and community building.' Organizations that apply this leadership approach are referred to as 'leaderful' and assume that all of us have leadership qualities that can be pooled and drawn upon as needed.
Here's where this conversation gets juicy ... in a world that changes so rapidly, the gap between what we know and what we do has to close...leaders can't just know that command and control leadership doesn't work ... they actually have to DO a different kind of leadership ... NOW! The problem, as I see it, is that we lead from our rearview mirrors. We learn to lead from those who lead us, in an environment that supports old business practices and in cultures that reinforce old values and belief systems. If we learn from those before us ... are we not, in fact, followers? And, if we want to be great leaders, doesn't it make sense that we look to our 'followers' to learn how to lead? Imagine a future and live into it, rather than trying to just improve upon or change the past? We spend a lot of energy trying to capture and apply best practices ... but, in a world with so much change ... what is the shelf life of a best practice anyway?"
Wednesday, October 04, 2006
Countdown to 300 Million
Other interesting stats are mentioned in this LA Times article.
"Right now the formula is one birth per seven seconds, one death per 13 seconds and one net increase in immigrants per 30 seconds. With the number of deaths subtracted from the number of births, immigration accounts for about 40% of population growth."
Monday, October 02, 2006
Teaching Groups
Make it emotional (preachers should get this one) and make it interactive (include time for personal reflection and small group interaction?).
I would also suggest making it enjoyable, which is perhaps part of making it emotional.
"Here’s my point: In our scan and skip world, in a world where technology makes it obvious that we can treat different people differently, how can we possibly justify teaching via a speech?
Speech is both linear and unpaceable. You can’t skip around and you can’t speed it up. When the speaker covers something you know, you are bored. When he quickly covers something you don’t understand, you are lost.
If marketing is the art of spreading ideas, then teaching is a kind of marketing. And teaching to groups verbally is broken, perhaps beyond repair. Consumers of information won’t stand for it....
If you teach--teach anything--I think you need to start by acknowledging that there’s a need to sell your ideas emotionally. So you need to use whatever tools are available to you--an evocative powerpoint image, say, or a truly impassioned speech.
Then, and this is the hard part, if you’re teaching to a group of more than three people, you need to find a way to engage that is non-linear. Q&A doesn’t work for a large group, because only the questioner is engaged at any given moment (if you’re lucky, the questioner represents more than a few, but she rarely represents all)."
Thursday, September 28, 2006
The Value of History
This article quotes John Ashcroft in a 9/11 memorial speech:
"Observation number two. The father of our Nation, George Washington, steamed open the mail in the fight for freedom. Abraham Lincoln suspended the writ of habeas corpus. Woodrow Wilson and Franklin Delano Roosevelt monitored all communications across our borders, and Roosevelt interned over a 100,000 people, a third of them that were citizens of the United States of America. Neither Woodrow Wilson nor Roosevelt suffered domestic casualties."
A Great Tribute
Over and over people comment on the way he conducted himself and the way he was respected by others.
I especially like this summation: "the thing that defined the man was _______"
What kind of influence are you having on those who know you? If they summed up your character, what would they say defined you?
"'Byron Nelson was a man who was at peace, a man whose life and entire being was filled with joy,' Nantz said. 'If you were lucky enough to come into his area, he passed it on to you. For all his accomplishments, the thing that defined the man was his faith, his goodness and his joyful heart and spirit.'"
Tuesday, September 19, 2006
Customer Service - just don't say no
It struck me that Jesus wants the default attitude of his followers to be positive, and to leave the critical responses up to him. (He tells us elsewhere not to worry, that he will judge.)
These are hard instructions for me to follow, because I am good at evaluating, and like to point out when others need correction. But he is the Boss, and I am just his counter worker - like this illustration about McDonald's from Seth Godin's blog:
"When I was in business school, we did the McDonald's case. Part of our preparation was to go to the nearby McDonald's with a stopwatch and clipboard. We walked in the door and stood just long enough to get noticed. Boy did those guys hop to attention. Then we went to another McDonald's and performed the following experiment (please, please do not try this at home, just take my word for it). We ordered a milkshake and a Big Mac. Ate half the Big Mac. Drank half the milkshake. We put the Big Mac remainder into the milkshake cup and went to the counter, 'I'm sorry, I can't drink this shake, there's a Big Mac in it.' They gave us a new one.
Why?
Because McDonald's didn't want counter people making decisions about who to say 'no' to. It was worth the expense of humoring idiots like my study group for the brand power of knowing that counter people didn't alienate people on a sliding scale."
Friday, September 15, 2006
What's the Matter with Liberals?
"Their campaign [against Wal-Mart] is liberalism as condescension. It is a philosophic repugnance toward markets.... Liberals, aghast, see the choices Americans make with their dollars and their ballots, and announce -- yes, announce -- that Americans are sorely in need of more supervision by ... liberals.
Before they went on their bender of indignation about Wal-Mart (customers per week: 127 million), liberals had drummed McDonald's (customers per week: 175 million) out of civilized society because it is making us fat, or something. So, what next? Which preferences of ordinary Americans will liberals, in their role as national scolds, next disapprove? Baseball, hot dogs, apple pie and Chevrolet?
No. The current issue of The American Prospect, an impeccably progressive magazine, carries a full-page advertisement denouncing something responsible for ``lies, deception, immorality, corruption, and widespread labor, human rights and environmental abuses'' and of having brought ``great hardship and despair to people and communities throughout the world.''
What is this focus of evil in the modern world? North Korea? The Bush administration? Fox News Channel? No, it is Coca-Cola (number of servings to Americans of the company's products each week: 2.5 billion).
When liberals' presidential nominees consistently fail to carry Kansas, liberals do not rush to read a book titled ``What's the Matter With Liberals' Nominees?'' No, the book they turned into a best-seller is titled ``What's the Matter With Kansas?'' Notice a pattern here?"
Thursday, September 14, 2006
NBC slices and dices "Veggie Tales"
Veggie Tales is a very popular Christian children's cartoon which has sold more than 50 million DVDs. Network TV wants to get in on the bonanza, but having signed up the program, they want to strip it of what has made it popular - its biblical values.
"This is one of those moments where you understand that networks like NBC are only talking an empty talk and walking an empty walk when it comes to the First Amendment, and 'creative integrity,' and so on. They have told parents concerned about their smutty programs like 'Will and Grace' that if they're offended, they have a remote control as an option. The networks have spent millions insisting that we have a V-chip in our TV sets. Change the channel. Block it out.
But when it comes to religious programming -- programming that doesn't even mention Jesus Christ -- just watch the hypocrisy. Instead of telling viewers to just change the channel if they don't like it, or put in a V-chip for Bible verses, they demand to producers that all that outdated old-time religion has to be shredded before broadcast.
It's truly sad that this anti-religious hypocrisy would emerge. Today, no one in network TV fears what the children are watching -- unless it makes them think about God."
Wednesday, September 13, 2006
Americans' Four Visions of God
Baylor University has recently conducted the most extensive survey of American religious beliefs. They found belief in God falling into four views:
31% The Authoritarian God
24% The Distant God
23% The Benevolent God
16% The Critical God
"Still, says Baylor's Christopher Bader, “you learn more about people's moral and political behavior if you know their image of God than almost any other measure. It turns out to be more powerful a predictor of social and political views than the usual markers of church attendance or belief in the Bible.”"
Still, I don't like any of these labels for the God I worship, who is much bigger than labels.
Sunday, September 10, 2006
Family Movie Night
"Director Charles Sturridge has brought Lassie back to the screen, and it's likely that many moviegoers are rolling their eyes, writing it off as just another disposable kid-flick about wisecracking critters.
But think again. Lassie isn't just better than the other films currently being marketed for all ages. It's a rare work of substance, simplicity, and grace that deserves to be mentioned among the best features crafted for younger viewers in the last twenty years, including Mike Newell's Into the West, John Sayles' The Secret of Roan Inish, Alfonso Cuarón's A Little Princess, Agnieszka Holland's The Secret Garden, Carroll Ballard's Duma, and Andrew Davis's Holes. Some critics are using the word 'classic' even though it's only just arrived.
Sticking to the basic plot of Eric Wright's 1940 novel Lassie Come Home, this film returns Lassie to the context of the original novel, where her adventure leads her from the home of the Carraclough family in a Yorkshire mining town to a vast estate in Scotland."
Thursday, September 07, 2006
People Love Passion
We really couldn't believe it! How could he die? He was indestructable. He was an inspiration for all of us to be a little more adventurous. Now I guess we will all go back to playing it a little bit safer. Even Steve Irwin wasn't invincible.
What made him so appealing to us? He had tons of charisma and showed us adventures we didn't even dream about.
But I think it was how passionate he was about life that attracted us and millions around the world. Wouldn't you love to be half that enthusiastic half the time?
We'll miss the raw Stevo. Check out this article for a good protrait of him.
"'I can travel through life just being me. 'Cause, deadset, the secret of our success is just havin' raw Stevo.' "
Sunday, September 03, 2006
Gays must change, says archbishop
"The revelations came in a newspaper interview last week in which the archbishop denied that it was time for the church to accept homosexual relationships, suggesting that it should be welcoming rather than inclusive. 'I don't believe inclusion is a value in itself. Welcome is. We don't say 'Come in and we ask no questions'. I do believe conversion means conversion of habits, behaviours, ideas, emotions,' he told a Dutch journalist.
'Ethics is not a matter of a set of abstract rules, it is a matter of living the mind of Christ. That applies to sexual ethics.'"
Who's Paying Taxes
"First, the new data show that the bottom 50% of Americans in income--U.S. households with an income below the median of $44,389--paid a smaller share of total income taxes in 2004 (3.3%) than in Bill Clinton's last year in office (3.9%). That 3.3% is the lowest share of total income taxes paid by the bottom half of earners in at least 30 years, and probably ever. The majority of American families with an income below $40,000 pay no income tax at all today, and many of them also get a welfare subsidy from the Earned Income Tax Credit that effectively offsets much of what they pay in payroll taxes."
Another interesting point, seemingly contradicting those who don't think the rich are paying their fair share:
Richest 1% earn 19% of US income, and pay 37% of taxes. In other words, twice their share.
The richest 5% earn 33% of US income and pay 57% of US taxes.
Thursday, August 31, 2006
The bacteria of stupidity
"the official spokesman of the Hamas-controlled Palestinian Authority, Ghazi Hamad....told his fellow Palestinians to dismiss Israel's responsibility for the growing state of anarchy and lawlessness in the Gaza Strip. He said it was time for the Palestinians to embark on a soul-searching process to see where they erred.
'We're always afraid to talk about our mistakes. We're used to blaming our mistakes on others. What is the relationship between the chaos, anarchy, lawlessness, indiscriminate murders, theft of land, family rivalries, transgression on public lands and unorganized traffic and the occupation? We are still trapped by the mentality of conspiracy theories -- one that has limited our capability to think.'
I pray for this man's safety after he said such a sensible thing in such a lunatic place. But what takes his comments beyond a brave, local wisdom to a shrewd global insight was his epigrammatic conclusion:
'We have all been attacked by the bacteria of stupidity.' 'We have lost our sense of direction and we don't know where we're headed.'
That seems to sum the world up pretty well. "
Crying wolf on the issue of evil
"Liberals regularly discredit themselves by their refusal to recognize the existence of evil in this world, and with their notorious reluctance to call that evil by its proper name. As conservatives, on the other hand, we occasionally undermine our cause by crying wolf on evil – imputing wickedness and malevolence to those with whom we merely disagree in ongoing debates on government policy."
Wednesday, August 30, 2006
There's gold in them there discs!
"'Finding Nemo' is the all-time bestseller on DVD; it made $340 million at the U.S. box office and $537 million in home video."
Tuesday, August 29, 2006
Worldviews in Conflict
"No Muslim country treats non-Muslims and their religions anywhere nearly as decently as any Western non-Muslim country (including Israel) treats Muslims. That is why tens of millions of Muslims immigrate to non-Muslim societies and virtually no non-Muslim immigrates to any Muslim society. In every Muslim country, non-Muslims are either systematically persecuted at worst or treated as inferiors at best."
Worldviews in Conflict
"No Muslim country treats non-Muslims and their religions anywhere nearly as decently as any Western non-Muslim country (including Israel) treats Muslims. That is why tens of millions of Muslims immigrate to non-Muslim societies and virtually no non-Muslim immigrates to any Muslim society. In every Muslim country, non-Muslims are either systematically persecuted at worst or treated as inferiors at best."
Monday, August 28, 2006
Map Your Life
"Built on conventional mapping data from services such as Google Maps, these sites let you add digital pushpins that link to personal descriptions of the locations....any visitor can peruse the contributions of others on these sites....
"Want to follow the virtual footsteps of Jack Bauer, protagonist of the TV show 24? Users can also post comments on other users' maps."
Thursday, August 24, 2006
Making What People Want
"I'm afraid we come back to something that marketers have been struggling with for a really long time--the best way to succeed is to have a really great product."
Tuesday, August 22, 2006
What People Want
"What people want
The same thing everyone else is having, but different.
A menu where the prices aren't all the same.
More attention than the person sitting next to them.
A slightly lower price than anyone else.
A new model, just moments before anyone else, but only if everyone else is really going to like it.
A seat at a sold out movie.
Access to the best customer service person in the shop, preferably the owner.
Being treated better, but not too much better.
Being noticed, but not too noticed.
Being right."
The War For China's Soul
"In the long run, though, government attempts to circumscribe how people practice their faith seem unlikely to succeed--and could well spark more unrest. It's telling that even in the face of such crackdowns, some Chinese Christians say they are confident that they will eventually win the freedom to practice their faith as they choose. Brother Chow (not his real name) is one. He is every inch the model of the modern Chinese Christian, a preacher who doubles as a businessman. Despite his pressed jeans, polo shirt and fancy mobile phone, he professes to believe in a deep, ancient faith, one that he says has carried many a Christian through persecution. 'Why don't I think it will be a problem? Because as time goes on, the government will get to know the Christian spirit and realize that God exists.' He smiles with the secret knowledge of a true believer. 'And then,' he says, 'they will become Christians too.'"
Islamic Fascists?
"The expression “Islamic fascism” is used in order to distinguish between ordinary Muslims and the perpetrators of terrorism. It serves also to make a point that our enemy isn’t Islam itself, but a particular kind of Islam that perpetrates terrorism and tyranny....
"That still leaves the question: Is it right to call the bin Ladens of the world “Islamic fascists”? The answer is “yes.” The president was right on.
"As Stephen Morris of Johns Hopkins recently wrote, fascism’s goal is to “achieve national greatness” through totalitarian control of both political and social life; it seeks to create an empire; and it “aspires to re-create a mythical past.”"
Monday, August 21, 2006
Renewing the Mind
For as the surest source of destruction to men is to obey themselves, so the only haven of safety is to have no other will, no other wisdom, than to follow the Lord wherever he leads. Let this, then, be the first step, to abandon ourselves, and devote the whole energy of our minds to the service of God." (Willard, p.63)
He goes on to point out that this has been the classic viewpoint of Christianity, following the teaching of the Bible which says, "let God transform you into a new person by changing the way you think." (Romans 12:2)
Sunday, August 20, 2006
The Real Freedom That Comes From Education
"This, I submit, is the freedom of a real education, of learning how to be well-adjusted. You get to consciously decide what has meaning and what doesn't. You get to decide what to worship.
"Because here's something else that's weird but true: in the day-to day trenches of adult life, there is actually no such thing as atheism. There is no such thing as not worshipping. Everybody worships. The only choice we get is what to worship. And the compelling reason for maybe choosing some sort of god or spiritual-type thing to worship -- be it JC or Allah, bet it YHWH or the Wiccan Mother Goddess, or the Four Noble Truths, or some inviolable set of ethical principles -- is that pretty much anything else you worship will eat you alive. If you worship money and things, if they are where you tap real meaning in life, then you will never have enough, never feel you have enough. It's the truth. Worship your body and beauty and sexual allure and you will always feel ugly. And when time and age start showing, you will die a million deaths before they finally grieve you. On one level, we all know this stuff already. It's been codified as myths, proverbs, clichés, epigrams, parables; the skeleton of every great story. The whole trick is keeping the truth up front in daily consciousness.
"Worship power, you will end up feeling weak and afraid, and you will need ever more power over others to numb you to your own fear. Worship your intellect, being seen as smart, you will end up feeling stupid, a fraud, always on the verge of being found out. But the insidious thing about these forms of worship is not that they're evil or sinful, it's that they're unconscious. They are default settings.
"They're the kind of worship you just gradually slip into, day after day, getting more and more selective about what you see and how you measure value without ever being fully aware that that's what you're doing.
"And the so-called real world will not discourage you from operating on your default settings, because the so-called real world of men and money and power hums merrily along in a pool of fear and anger and frustration and craving and worship of self. Our own present culture has harnessed these forces in ways that have yielded extraordinary wealth and comfort and personal freedom. The freedom all to be lords of our tiny skull-sized kingdoms, alone at the center of all creation. This kind of freedom has much to recommend it. But of course there are all different kinds of freedom, and the kind that is most precious you will not hear much talk about much in the great outside world of wanting and achieving and [unintelligible -- sounds like 'displayal']. The really important kind of freedom involves attention and awareness and discipline, and being able truly to care about other people and to sacrifice for them over and over in myriad petty, unsexy ways every day.
"That is real freedom. That is being educated, and understanding how to think. The alternative is unconsciousness, the default setting, the rat race, the constant gnawing sense of having had, and lost, some infinite thing."
Saturday, August 19, 2006
'A More Practical Approach'
Educated, urban professionals who have become Christians recently, and who became adults since Deng Xiaoping's reforms.
They have more progressive expectations for Chinese society than the less educated, rural Christians who have been believers longer and experienced persecution as a powerless minority.
This is an exciting development in China's move toward building a civil society. May God bless them and increase their numbers.
"As Yu Jie put it at the conference, 'Christians need to change from 'silent resilience' to a more practical approach. Christians have to change.' That more practical approach will require a shift in consciousness and terminology—from 'underground church' to 'family church,' said Yu Jie.
Yu Jie goes further. 'We want to bring changes to China through the love and justice of God, and through nonviolent means. God will raise great spiritual men like Martin Luther King and Archbishop Tutu who changed their countries by their faith.'"
Friday, August 18, 2006
Life Lessons through Failure
"'I look back at my days at UCLA and now realize it was the greatest experience any young person could have had.” Hill recalls.
“I discovered learning can’t always be pleasant. Sometimes the people who help you the most when you're young aren't necessarily the ones telling you everything is great all the time.”"
Thursday, August 17, 2006
God's Hall of Fame
God's Hall of Fame
To have your name inscribed up there is greater yet by far,
Than all the halls of fame down here and everyone man-made star.
This crowd on earth, they soon forget the heroes of the past,
They cheer like mad until you fall and that's how long you last.
I tell you, friend, I would not trade my name, however small,
If written there beyond the stars in that celestial hall,
For any famous name on earth or glory that they share,
I'd rather be an unknown here and have my name up there."
Wednesday, August 16, 2006
Living Under a Rock
"Never underestimate the ability of the public to ignore you. They can and they will."
Tuesday, August 15, 2006
Lodestars of Breakthrough Success
"Nothing of much significance has ever been achieved, and nothing of much value has ever been created, that wasn't, at some time the point of someone's single-minded focus, the object of someone's intense curiosity, the subject of someone's deep passion, and the product of someone's enduring courage."
Monday, August 14, 2006
Class envy
"You cannot further the brotherhood of man by encouraging class hatred.
You cannot help the poor by destroying the rich."
Sunday, August 13, 2006
"World opinion" is worthless
"If you are ever morally confused about a major world issue, here is a rule that is almost never violated: Whenever you hear that 'world opinion' holds a view, assume it is morally wrong.
"And here is a related rule if your religious or national or ethnic group ever suffers horrific persecution: 'World opinion' will never do a thing for you. Never.
"'World opinion' has little or nothing to say about the world's greatest evils and regularly condemns those who fight evil."
Saturday, August 12, 2006
Sharpest Manmade Object Ever: A Tungsten Needle
"The picture you're looking at on the left is the tip of a tungsten needle, which happens to be the sharpest object ever made by man. How sharp is it? Well, you see those red and black orbs? Those are ATOMS! And the tip of the needle? One single atom."
Friday, August 11, 2006
What LA Needs
LA drivers need a m more sophisticated way to figure out where the congestion is. Of course, they also need more highways.
"If you want to understand what an Internet-map-powered world might be like, look to Europe, where there's a higher adoption rate of mapping technology. In the United States, for example, commuters get traffic updates from frenzied helicopter pilots shouting over muddled AM radio; it's literally a top-down model. Many European drivers enjoy a more elegant solution. TomTom, Europe's leading in-car navigation company, dynamically updates traffic conditions on the maps in users' GPS devices, including which roads are congested because of an accident or roadwork and even the location of speed traps, all with the help of its subscribers. In effect, travelers are forming instant communities to cooperatively learn about their environment."
The compassionate ones
"conservatives have slightly more compassionate attitudes than liberals; for example, they are three percentage points more likely to say they have tender, concerned feelings for the less fortunate.
Far more important than politics, however, is religion: people who attend their house of worship nearly every week are 15 points more likely to say they have tender feelings toward the less fortunate than people who never attend worship services (or attend less than once a year). That difference persists even when grouping people by their demographic characteristics, such as age, race, education, sex, marital status, and income.
As we all know, talk is cheap. So even if religious people say they feel more compassionate, do they also act more compassionately?
They do. Religious people of all political persuasions are 40 per cent more likely to donate to charities each year than secular people, and more than twice as likely to volunteer. They are also more than three times more likely than secular people to give each month, and three and one-half times as likely to volunteer that often.
And those religious believers aren't just giving to their churches, either. Research on volunteerism and philanthropy shows clearly that people who give and volunteer for religious organisations are far more likely than others to donate time and money to secular charities as well. For example, a 2000 survey of 30,000 people around the United States shows that religious people are 10 percentage points more likely than secularists to give (and 21 points more likely to volunteer) to explicitly nonreligious causes and charities.
Perhaps it is unfair to conclude that secular people (even those who feel compassionate) are simply less generous than religious people. Secularists with compassionate sentiments may simply be more likely to favour non-private means to help others - say, by supporting higher taxes to cover government welfare pa"
Tuesday, August 08, 2006
Do You Need A Boss?
You don't realize how much you need a boss until you don't have one. Bosses don't always do the following, especially when they're not very good bosses, but here's what we know about good bosses:
Bosses organize your time for you.
Bosses decide what's urgent.
Bosses give you cover when you work on something stupid ('she told me to!')
Bosses pay you even when the client doesn't honor the invoice.
Bosses can be sued.
Bosses create deadlines, and stick with them.
Bosses make sure you show up in the morning.
Bosses pay for the Postits.
Bosses give you someone to complain about.
Bosses carve up the work and give you just that piece you signed up to do.
Bosses give you a role model. (Sometimes one to work against, but that's a different story).
The main thing a boss does, though, is give you the momentum you need to get through the stuff that takes perseverance. The main thing that ends the career of a Free Agent is the lack of a hand pushing on the back, someone handing out assignments and waiting for the deliverables. Who keeps you going when you don't feel like doing it?
If you don't have a boss, you may need to invent one."
Tuesday, July 11, 2006
06_crm_allstaff.jpg
Sunday, July 09, 2006
What Was the Point, Again?
"When your religion says 'whatever' on doctrinal matters, regards Jesus as just another wise teacher, refuses on principle to evangelize and lets you do pretty much what you want, it's a short step to deciding that one of the things you don't want to do is get up on Sunday morning and go to church."